Today’s senior consumers have the time, energy, and money to enjoy their golden years. This exclusive list is all about targeting the active age 55 and older crowd, from the products they are buying through the mail to their lifestyle interests and activities. You can even reach seniors who are online using the Internet and are known donors to fundraising offers.
Those included in the All About Seniors file are perfect prospects for a variety of offers including catalogs, investments, insurance, continuity clubs, credit cards, luxury and leisure products and services, telecommunications, entertainment, cruise, retirement, and travel.
L1M Empty Nesters = 26,543
L3M Empty Nesters = 80,136
L1M New Grandparents = 28,487
L3M New Grandparents = 88,528
L1M Retirees = 12,340
L3M Retirees = 39,165
Source: Multi-sourced from transactional data, self-reported, direct response, & Internet registration